Alliance Registry, a joint venture between Afilias and Go Daddy, combines the best in secure technology and marketing capabilities to revitalize the usTLD

Washington, DC, Tuesday, July 31 – GoDaddy.com, Inc. and Afilias USA, Inc., have teamed up to create The Domain Name Alliance Registry LLC ("Alliance Registry"), a joint venture seeking to assume stewardship of the usTLD, America’s sovereign space on the Internet. Yesterday, Alliance Registry submitted a proposal in response to the request for quotations issued by the U.S. Department of Commerce’s National Telecommunications and Information Administration (NTIA) for a registry operator for the usTLD.

"Today, the usTLD ranks 9th among the world’s country code domains, despite America’s leadership of the Internet and the most robust domain growth market in history. Now is the time to change usTLD leadership and put it on a growth track," said Roland LaPlante, Vice-President and Chief Marketing Officer for Afilias. Added Warren Adelman, Go Daddy’s President and Chief Operating Officer, "We believe Alliance Registry pools the strengths of its partners, Go Daddy and Afilias, to offer usTLD superior technology, enhanced marketing, and focused administration to improve this critical national resource."